General

New Barcodes hereby adopts this Privacy Policy to define how New Barcodes collects personal information or personally identifiable information and how New Barcodes treats that personal information or personally identifiable information.

The personal information or personally identifiable information collected by New Barcodes includes, but is not limited to, your first and last name, your email address, your telephone number, your company name, your IP address, any credit card information voluntarily provided by you to purchase goods or services through the New Barcodes. Website, or usage statistics, including but not limited to your geographical location (hereinafter “Personal Information”).

This Privacy Policy does not apply to the information gathering practices of third parties that are not owned or operated by New Barcodes, including but not limited to individuals that are not employed by or controlled by New Barcodes.

The Personal Information We Collect

New Barcodes may collect Personal Information when you use the New Barcodes. Website or when you purchase goods or services through the Website. New Barcodes uses your Personal Information to maintain its GTIN number and Artwork databases, to communicate with GS1, to communicate with you, to provide goods, services, and support to you, and to update you on the services or benefits of New Barcodes and the New Barcodes. Website or the services or benefits of our Trusted Partners.

You understand and agree that New Barcodes may use your email address, however obtained, to communicate with you and update you on its services and benefits, as well as the services and benefits of its Trusted Partners. You understand and agree that by submitting your personal information to New Barcodes, you agree that New Barcodes may contact you. New Barcodes may also use your Personal Information, including but not limited to your IP address and geographical location, to customize the New Barcodes Website and user experience.

New Barcodes may collect technical Personal Information about your use of the New Barcodes Website that may contain personally identifiable information, including but not limited to your geographical location. New Barcodes may log your IP address when you visit the Website or New Barcodes may collect other information via cookies to determine how you use the New Barcodes Website. This information may be used to tailor the Website according to your preferences.

Personal Information and Opt-Out

New Barcodes will not use your Personal Information for advertisements by third parties. New Barcodes may provide your Personal Information to our Trusted Partners pursuant to the provisions of 3 of this Privacy Policy. New Barcodes may provide your Personal Information to our Trusted Partners in limited situations, including but not limited to the sale of New Barcodes and the New Barcodes Website to a Trusted Partner. New Barcodes may use your Personal Information, including your email address, pursuant to the provisions above.

You may opt-out of receiving communications from New Barcodes. To opt-out of receiving communications from New Barcodes you must make a request in writing through mail or email.

New Barcodes is not responsible for communications from third parties that it does not own or control. You understand and agree that New Barcodes is not responsible for any third party communications, including those communications sent by entities or individuals that participate in our Trusted Partners program.

Sharing and Disclosure of Personal Information

New Barcodes will not sell, rent, lease, or transfer your Personal Information, except as otherwise provided in this Privacy Policy, to any individual, business, or government entity except to respond to duly authorized information requests by government authorities, to comply with any law, regulation, subpoena, or court order, to help prevent fraud or to enforce or protect the rights of New Barcodes or its properties, or to protect the personal safety of New Barcodes employees and third parties on New Barcodes property.

New Barcodes may sell, rent, lease, or transfer your Personal Information to its Trusted Partners where New Barcodes determines that such a sale, rental, lease, or transfer to its Trusted Partners would provide you with information or services that may be of interest to you, or where such a sale, rental, lease, or transfer of Personal Information to a Trusted Partner is necessary for a purchase of business assets or a sale of some or all of the business assets of New Barcodes or the New Barcodes Website. New Barcodes determines the membership criteria of its Trusted Partners program at its sole discretion.

New Barcodes will comply will all applicable state and federal laws concerning the transfer of personal information.

Sale or Purchase of a Business Unit or Subsidiary

New Barcodes may, from time to time, acquire or sell a business unit or subsidiary, including but not limited to a complete sale of New Barcodes or the New Barcodes Website. If New Barcodes acquires or sells a business unit or subsidiary, including but not limited to the complete sale of New Barcodes or the complete sale of the New Barcodes Website, your Personal Information may be transferred to a third party. If this happens, your Personal Information will continue to be used consistent with the terms of this Privacy Policy.

Tracking, Advertising, Remarketing, and Interest/Demographic Targeting

We use Google Analytics, Google AdWords Conversion tracker and other Google services that place cookies on a browser across the website. These cookies help us increase the website’s effectiveness for our visitors. These cookies are set and read by Google. To opt out of Google tracking, please visit this page.

We use AdWords remarketing as well as Interest and Demographic data to market our site across the web. We place a cookie on a browser, and then a 3rd party reads these cookies and may serve an ad on a 3rd party site. You may opt out of this ad serving on Google’s opt out page. If you are concerned about 3rd party cookies served by other networks, you should also visit the Network Advertising Initiative opt-out Network Advertising Initiative opt-out page.

User Accounts

New Barcodes user account pages that display your Personal Information are protected with Secure Socket Layer encryption (“SSL”). All user accounts must be accessed with usernames and passwords. New Barcodes advises you not to share your Personal Information, including your username and password, with any other person or entity.

Accuracy and Integrity of Personal Information

You understand and agree that you are responsible for ensuring that your Personal Information is accurate, current, relevant, and complete. You understand and agree that you have an ongoing duty to inform New Barcodes of any changes in your Personal Information so that it may update its records accordingly.

Changes and Amendments to Privacy Policy

You understand and agree that New Barcodes reserves the right to amend or change this Privacy Policy at any time. If New Barcodes changes or amends this Privacy Policy, the Effective Date of the Privacy Policy, located at the top of this Privacy Policy, will change.

Contact Information

All questions concerning this Privacy Policy may be directed to New Barcodes by emailing [email protected].